Helping Hasbro drive trusted data
As Hasbro advances its Blueprint 2.0 strategy and expands direct-to-consumer and digital offerings, trusted, unified data becomes a competitive advantage. Ataccama can help Hasbro organize, understand, and improve data across ecommerce platforms, gaming experiences, licensing and supply chain operations. By automating data governance, quality monitoring, and cataloging in a single platform, Hasbro can accelerate digital transformation, ensure COPPA compliance, and unlock new consumer insights to fuel innovation.


Leading consumer entertainment brands trust Ataccama to manage data
How Ataccama can help Hasbro move faster
Turn fragmented data into trusted insights at scale
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Consumer 360 insights
Consolidate customer data from ecommerce, direct-to-consumer channels, and digital gaming to create unified profiles that drive personalized experiences and higher-margin revenues.
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Optimize supply chain data
Integrate and improve data across supply chain and distribution to address inflation pressures, reduce costs, and enhance sustainability reporting and operational agility.
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Ensure COPPA compliance
Implement robust data governance and lineage to protect children’s data, meet COPPA requirements, and safeguard customer trust across Hasbro’s digital properties.
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Optimize digital gaming analytics
Understand and improve player experiences for Wizards of the Coast communities with real-time data quality, segmentation, and telemetry insights to fuel product innovation.
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Streamline operational efficiency
Automate data quality, cataloging, and governance to support cost-savings programs, reduce manual tasks, and accelerate Hasbro’s digital and ecommerce transformation.

The unified data trust platform
Every critical capability for effective data management is available with Ataccama ONE! Grow on the data trust maturity curve faster with us.
Data catalog
Discover, understand, and govern your data assets to ensure they’re trusted, accurate, and ready for use.
Data quality
Automate data quality processes to deliver consistent, reliable data for smarter decisions and improved operations.
Data observability
Proactively monitor data health to detect and resolve issues before they impact operations.
Data lineage
Visualize your data pipeline end-to-end to pinpoint issues, assess downstream impact, and ensure trust.
Master data management
Create a single source of truth for products, customers, and suppliers to improve efficiency and decisions.
AI powered automation
Automate data tasks like classification, profiling, and generating DQ rules freeing teams to focus on high-value work.

Ataccama connects to your existing cloud and on-prem systems

trust platform

See how leading consumer brands leveraged Ataccama to build trusted data foundations


AVON building a digital future with trusted data
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Challenge
Siloed, ad hoc data quality efforts by IT failed to deliver full visibility and control over business-critical data.
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Solution
Unified business and IT teams using Ataccama’s data catalog, data lineage, and data quality tools to create a centralized data factory
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Results
Established a structured, collaborative approach to data governance, improving data visibility, quality, and compliance.

Ready to build data trust?
Let’s explore how Ataccama can help Hasbro unify data, reduce manual effort, and accelerate business outcomes through trusted, actionable insights.